Well....this Facebook security breach says it all

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default Well....this Facebook security breach says it all

Post by melodiccolor on Mon Oct 18, 2010 6:08 pm

From my How-To-Geek newsletter today:



Facebook Has Yet Another Privacy Breach, Nobody’s Surprised





The Wall Street Journal reports that there’s yet another breach in privacy over at Facebook, and this time it’s games like FarmVille leaking your information to advertisers.
The problem is that these applications and games are taking your unique “ID”, and in some cases the unique IDs of your friends, and sharing them with advertisers, who can use them to help build their profiles on everybody, so they can serve targeted ads.


The issue affects tens of millions of Facebook app users, including people who set their profiles to Facebook’s strictest privacy settings. The practice breaks Facebook’s rules, and renews questions about its ability to keep identifiable information about its users’ activities secure.

The problem affects some of the largest and most popular applications, like:


The apps, ranked by research company Inside Network Inc. (based on monthly users), include Zynga Game Network Inc.’s FarmVille, with 59 million users, and Texas HoldEm Poker and FrontierVille. Three of the top 10 apps, including FarmVille, also have been transmitting personal information about a user’s friends to outside companies.

The real problem here is that even if you’re not using one of these applications, if one of your friends is using it, they are still capturing your ID and sharing it with advertisers, a clear violation of Facebook terms of use.
Facebook’s response to the WSJ story: “We have taken immediate action to disable all applications that violate our terms”.
Facebook in Online Privacy Breach; Applications Transmitting Identifying Information [WSJ


What got me is my info was sold as I am friends with people who use these apps too including some of you here. I advise caution in the future.



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default Re: Well....this Facebook security breach says it all

Post by Nucky on Mon Oct 18, 2010 6:39 pm

The only people who are immune to this are those who have never entered anything about themselves anywhere online for anything at all. This goes for online shopping as well, even from the very most reputable vendors. Anyone who wants your info can get it if they want it bad enough. Anyone. If advertisers can no longer get it from Zynga games, they'll figure out another way. Even if you're just using a username somewhere, people can track you down and figure out who you are if they really want to. So the only real way to avoid this completely is to never go online.

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default Re: Well....this Facebook security breach says it all

Post by melodiccolor on Mon Oct 18, 2010 7:31 pm

While this is somewhat true, this is a bit different than people having to track it down. And it was a breach of contract by Fb in allowing this. Just accepting it means that there should be no standards or protections from this kind of thing nor protections from who has access to this information. On this I strenuously disagree. You've never been a victim of identity theft; I have more than a few times and never from being online.

There do need to be controls in place and they need to be enforced. This example is why. For me it is the principle.

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default Re: Well....this Facebook security breach says it all

Post by Nucky on Mon Oct 18, 2010 7:44 pm

melodiccolor wrote:
Just accepting it means that there should be no standards or protections from this kind of thing nor protections from who has access to this information. On this I strenuously disagree. You've never been a victim of identity theft; I have more than a few times and never from being online.There do need to be controls in place and they need to be enforced. This example is why. For me it is the principle.

I didn't say that they're shouldn't be standards or protections in place, nor did I say that this should be accepted.

Of course I agree with you that this is a serious breach of contract, and that the responsible parties need to be held accountable.


Last edited by Nucky on Mon Oct 18, 2010 8:41 pm; edited 2 times in total

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default Re: Well....this Facebook security breach says it all

Post by Bluedream on Mon Oct 18, 2010 7:59 pm

Yeah facebook...I.D.K. anymore! I got such a negative attitude toward it for reasons as such. No offense anyone here...or there..but I don't appreciate my stuff 'strewn about' for anyone to mess with just because it's there to abuse. Not right...
Try deleting your account and it keeps everything anyway. You just use your old pass and it re-instates itself like a time capsule.
Check it out and see...it's sorta funny......sorta...
whatever...
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default Re: Well....this Facebook security breach says it all

Post by Nucky on Mon Oct 18, 2010 11:14 pm

Thankfully, it looks like Zynga is indeed in very deep doodoo and will pay for this.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=137888

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default Re: Well....this Facebook security breach says it all

Post by melodiccolor on Mon Oct 18, 2010 11:44 pm

The article mentions nothing about worming into friends network for data, and the only way they could have done so is with FB's consent. This suit and class action suit will not benefit any of us, but the lawyers doing the suing.

Zynga and FB both clearly are in big trouble. Others may follow if there is enough outrage about what is going on, but hte original article's title suggests there is none, but rather that acceptance that it is all inevitable.

Myspace and Google are just as guilty of this practice according to the article you posted.

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default Re: Well....this Facebook security breach says it all

Post by RBM on Wed Oct 20, 2010 8:31 pm

This post is about online relationships and management of that relationship.

There are some who are working on this, but as this story exemplifies, presently it's mostly 'every man for himself' with the business entities on the other end of the relationship.

The proposed solution is VRM - Vendor Relationship Management.

This is a major interest of Doc Searls. He is presently a fellow at Berkman Center For Internet and Society at Harvard University

At the moment though this story will play out with the system we have - Good Luck to 'Every Man' !

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